![]() The Twilight and Harry Potter juggernauts have wowed studios, and they’re gunning to recreate that success with other titles. As much as there’s an artistic side to Hollywood, there’s also a side that cares only about the bottom line. ![]() ![]() Basically, if it’s hard to market, it’s hard to sell, which means there’s likelihood that the project won’t make money. This all goes in hand with marketability. Therefore, asking readers to try to look at the books they love objectively and ask themselves these questions is an easy way to achieve appropriate expectations. This was proved that late last year when Universal dropped Melissa Marr’s very popular YA novel about fae, Wicked Lovely. Yet Hollywood and audiences alike are not taken with these magical creatures. There’s lots of great and well-written YA about fairies, don’t get me wrong. Besides straight-to-DVD movies and Tinkerbell, how many movies are centered around fairies? I can only think of one. My favorite example, especially with YA, is fairies. Movie audiences just don’t seem that enamored with vampires anymore. With the final Twilight movie now released, interest may be waning. There’s a demand for dystopia partly because it can reach and connect with a large audience… that goes far beyond YA fans. Here’s what I mean: If one is reading a dystopian book that has been optioned, yes, it’s definitely on a studio’s interest list.
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